Clients / Subdivision Checker
Full build: brand, website, online ordering.
A brand-new business with a clear idea: tell everyday landowners whether their block can be subdivided, clearly and quickly, for a fixed price, delivered within the hour. It needed everything from a logo to a checkout.
The brief
Subdivision Checker sells a professional subdivision report for any Australian address. The customer types an address, pays online, and the report lands in their inbox within one to two hours. Nothing existed at the start except the idea and a domain name.
- Brand identity
- Website build
- Online ordering
- Content and guides
- Social and listings
- Ongoing care
What we did
A name, a mark and a palette built to stand apart in a crowded space: forest green, a sunlit gold, and a badge that reads as trustworthy at any size. A brand guide so everything that follows stays consistent.
Address box on the first screen, a sample report, clear answers to the questions buyers ask, and a checkout that loads fast on a phone.
Stripe checkout, automatic delivery of the finished report, receipts and review requests, with no manual step between the order and the inbox.
Eight long-form guides on how subdivision works in each jurisdiction, written for the searches people make before they buy.
Profile, Facebook, LinkedIn and Instagram set up and dressed in the brand; directory listings created so the business is findable from day one.
Hosting, updates, security and monthly content, so the owner never has to touch it.
From first sketch to first order in weeks: a complete business online, with every part of the customer journey built once and running on its own.
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